Summary

Learn how digital transformation can help your organization emerge from the COVID-19 pandemic in better financial condition than it was before the downturn.

Just 14% of organizations emerge from an economic downturn in better shape than they were before the slump, according to a recent study by the Harvard Business Review1. But the study also found that companies that adopted a “progressive focus” will outperform rivals during and after a downturn.

On today’s podcast, Kevin Brooks and Jeanette Flom consider the role of digital transformation as a strategy to help organizations emerge from the downturn stronger and better prepared for the future of healthcare.

Today's panel: Kevin Brooks is senior vice president of marketing at Change Healthcare. Jeanette Flom is senior vice president of client engagement at AVIA.

Kevin and Jeanette cover:

  • Digital transformation and the COVID-19 pandemic
  • Unlocking digital strength in an economic downturn
  • Three strategic pillars to improving digital patient experiences
  • Increasing back-office efficiency with digital innovation
  • The differences between digital projects and a digital organization
  • Setting priorities for digital transformation efforts
  • The role of digital in the changing nature of healthcare

Episode Resources

  1. Jeanette Flom’s bio
  2. Kevin Brooks’ bio
  3. AVIA Health
  4. AVIA Connect
  5. 4 Ways to harness Digital Solutions
  6. A Playbook to “Being Digital” in Healthcare
  7. Roaring Out of Recession
  8. Change Healthcare Industry Insights
  9. COVID-19 Updates and Resources
  10. COVID-19 Updates Newsletter
  11. Change Healthcare Insights Newsletter

Show Resources

1. Reeves M., Whitaker K., Ketels C. Companies Need to Prepare for the Next Economic Downturn. Harvard Business Review. August 2019. 

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